Written by Estelle Fremaux for The Dots Magazine #10

Generative AI is no longer a distant promise : it’s a present-day force reshaping industries at an unprecedented pace. From financial services to retail, from manufacturing to healthcare, organizations are beginning to harness the power of AI to drive innovation, efficiency, and new ways of working.

But amid the excitement, one truth stands out: not all AI investments yield immediate results. To truly benefit from GenAI, organizations must focus on high-impact, high-visibility use cases that deliver quick wins, demonstrating tangible value to users, clients, and leadership.

From Promise to Practice: How GenAI and Agentic AI Are Driving Business Transformation
While GenAI enables content generation and automation, Agentic AI takes it further, empowering systems to reason, plan, and act autonomously. Agentic AI is The Next Frontier. Beyond traditional
GenAI, we’re entering the age of Agentic AI – autonomous systems capable of making and executing decisions. These agents are redefining how we build software, manage operations, and interact with digital systems.

At Reply, we’ve seen firsthand how GenAI and Agentic AI can transform business operations when applied with precision. Here are a few standout examples:

• Generative Helpdesk Copilot
  In the insurance sector, we deployed an AI-powered assistant that integrates with ticketing systems to provide real-time answers to agents. The result? A dramatic reduction in ticket volumes and onboarding time, with over 65,000 documents and 30,000 users supported.
• Financial Advisor Buddy
  For wealth management, we created a conversational platform that enhances the advisor’s workflow – from client diagnosis to portfolio monitoring. It’s a scalable solution that integrates with existing platforms and delivers a smoother, more flexible advisory experience.
• Copilot Newsletter
  In financial services, personalized communication is key. Our AI-driven newsletter generator tailors content based on userprofiles, tone, and preferences – reducing content creation time and increasing engagement.
• Pathfinder
  For complex financial analysis, Pathfinder uses a network of AI agents to synthesize data from markets, news, and financial reports. It enables analysts to ask unpredictable questions and
  receive coherent, data-backed insights.

Why Focus Matters
While GenAI offers limitless potential, organizations must prioritize use cases that solve real pain points, serve as internal assistants across multiple departments, provide visibility to end users or clients, and can be implemented quickly with measurable outcomes.

This focused approach not only builds internal confidence but also accelerates adoption and ROI.

Four foundations elements I would illustrates the four foundational elements for an organisation
to jump in the AI journey :
1. Keep Studying : Embrace continuous learning to stay ahead in a rapidly evolving landscape.
2. Focus Your Energy : Establish a clear organizational guide, strategic vision, and sustainable investment plan.
3. Be Ambitious : Set transformative goals and explore innovative business models.
4. Engage Regulators : Foster dialogue to ensure safe and compliant use of GenAI.

Start Small, Think Big
The AI revolution is here. But to ride the wave successfully, organizations must start with focused, high-value initiatives. By doing so, they can demonstrate the power of AI, build trust, and lay the foundation for broader transformation. What’s your organization’s first step in the AI journey? Start small, but start NOW.